UTM Builder
Build, decode, and manage UTM-tagged campaign URLs for tracking in Google Analytics.
Free & unlimited
Quick-start presets
Campaign URL *
Source*
Medium*
Campaign*
Term
Content
Campaign ID
Generated links stay in your browser. Optional TinyURL shortening and QR code generation send the URL to third-party services (tinyurl.com, qrserver.com) only when you activate those features.
About this tool
- 1
Enter base URL
Paste the URL you want to track.
- 2
Add UTM parameters
Fill in source, medium, campaign, term, and content.
- 3
Generate
Get the full UTM-tagged URL.
- 4
Copy & use
Copy and use in your marketing campaigns.
- utm_source: Where the traffic comes from (google, newsletter, facebook).
- utm_medium: The marketing medium (cpc, email, social, banner).
- utm_campaign: The specific campaign name.
- Be consistent with naming conventions across all campaigns.
- All UTM parameters
- URL preview
- Copy to clipboard
- URL shortening tip
- Track marketing campaign performance in Google Analytics.
- Compare traffic from different social media platforms.
- Measure email newsletter click-through rates.